AR adoption is accelerating year-after-year with more brands turning to AR technology to elevate their brand messaging.
With AR OOH advertising, stagnant posters and billboards come to life with the scan of a QR code or by downloading an app. By bridging the gap between the real and digital world, AR Out-Of-Home advertising opens the opportunity for companies to turn plain old marketing strategies into immersive experiences.įor example, by 2023 it is expected that the Augmented Reality industry will become a 160-billion-dollar market as an increasing number of businesses want to implement and use the technology. Augmented Reality Out-Of-Home advertising is captivating, interactive, and easy to share on social media.